Top 8 Passive Income Strategies in India for 2024

Top 8 Passive Income Strategies in India for 2024-talkaaj
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Top 8 Passive Income Strategies in India for 2024

Understanding Passive Income

Passive income refers to earnings generated from alternative sources with minimal effort. In India, over half the population, especially the younger generation, engages in passive income activities such as YouTube content creation, blogging, vlogging, and social media influencing. It serves as a supplementary income, allowing individuals to boost their financial resources beyond their primary employment. Examples of passive income include rental earnings, dividends from investments, interest from savings accounts, and royalties from creative works.

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Noteworthy Statistics

According to the 2022 Deloitte Global Gen Z and Millennial Survey, 62% of Gen Zs and 51% of Indian millennials have side jobs or passive income sources.

Exploring the Best Passive Income Ideas in India

1. Rental Income:

Renting out property is a common and relatively hassle-free source of passive income. Landlords simply need to ensure timely rent collection and can consider periodic rent increases.

2.  Affiliate Marketing:

Individuals with a substantial social media following or a popular blog can leverage their audience to promote products and earn commissions from companies for every click or purchase through their platform.

3. Peer-to-Peer Lending:

Suited for those with capital and risk tolerance, this involves lending money to creditworthy borrowers who repay with interest. However, in the event that the borrower defaults, there could be financial damage.

4. Dividend-yield Stocks:

Investing in stocks that yield dividends allows individuals to earn passive income based on the number of shares held. Exchange-traded funds (ETFs) that track dividends are an additional choice for individuals with stock market experience.

5. Blogging and YouTube:

Blogging and YouTube have become popular platforms for generating passive income. Content creators can indirectly promote products on their channels and earn substantial compensation.

6. Social Media Influencing:

Creating content on platforms like YouTube, Facebook, and Instagram can attract a significant audience. Once established, social media influencers can receive brand promotion requests and charge fees.

7. Online Teaching:

With the rise of online education, teaching on platforms like YouTube or subscription-based services can provide a lucrative source of passive income.

8. Photography and Selling Stock Photos:

Selling high-quality photos on various platforms can build a substantial income stream for photographers.

9. Real Estate Investment Trust (REIT):

By investing in REITs, people can participate in real estate management companies without having to deal with the up-front expenses and time commitment of direct property ownership.

10. Dropshipping:

Ideal for new entrepreneurs, dropshipping enables online sales without inventory management. However, challenges include finding reliable suppliers and managing shipping logistics.

11. Create and Sell Digital Products:

Producing and selling digital products, such as ebooks or templates, can generate passive income through online platforms.

Choosing the Right Passive Income Source

Selecting the ideal passive income source depends on personal interests and skills. Diversifying income streams with multiple sources can contribute to a more stable financial foundation.

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Tax on Passive Income

The following table highlights the tax structure on passive income in India:

Investment Option Taxability Deductions
Long-Term Rentals Yes – Income from house property Section 24– Standard deduction of 30% of Net Annual Value
Section 80C – Rebate of up to Rs.1.5 lakh per annum on interest repayment
REITs Yes – Income from other sources Only for the interest incurred to earn dividends – 20% of the total dividend
Dividend Income Yes – Income from other sources Not applicable
Interest Income Yes – Income from other sources Interest earned up to Rs.10,000 is exempt from taxation
PPF Interest and Maturity Not taxable Tax exempt
NPS Partially Taxable on maturity Section 80CCD1 – Yearly contributions to NPS up to Rs.1.5 lakh per annum (10% of basic salary)

Considerations for Beginners

  1. Not a Quick Wealth Solution: While passive income requires less active work, upfront investment or effort is necessary. Financial security is achieved gradually over time.
  2. May Demand Time Investment: Some passive income sources may still require additional labor, such as property maintenance for rental income.
  3. Understanding Tax Implications: Passive income is subject to taxation, although the tax treatment may differ from regular income.

Final Thoughts

While passive income offers the potential for long-term earnings with minimal effort, initial analysis and setup involve significant effort. Whether investing in a business or income-generating securities, individuals can benefit from passive income investments. Navi Mutual Fund’s ELSS Tax Saver Nifty 50 Index Fund is an option for those looking to save taxes while investing in passive income opportunities.


Examples of Passive Income:

Common passive income ideas include business ownership, property rental, private equity, stock market investments, and peer-to-peer lending.

Forms of Passive Income:

Passive income is typically generated through investing, asset building, and asset sharing.

Generating Passive Income:

Various methods exist, including investing in stocks, creating content, renting property, affiliate marketing, and more.

Starting Passive Income with No Money:

Options include building a passive income business, investing in stocks, real estate, cryptocurrencies, online content creation, and affiliate marketing.

Tax on Passive Income:

Passive income is taxable in India under sections 80C, 24, and 80CCD1.

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